Experiential Marketing is becoming the most effective weapon in every company’s marketing arsenal. It enables brands to connect with target consumers. This type of marketing gives consumers hands on opportunities for interaction. It creates moments or “experiences” the consumers can take with them and remember.

There is an ever growing need to cut through the clutter of the modern marketplace and find a unique and personal way to communicate your brand’s messages.

Interaction with a well trained MG promoter, who personally reflects the values of your brand, allows the consumers to make a meaningful connection with your brand or product.

In this age of advertisement overload, companies are constantly trying to capture the attention of confused consumers. Ambient advertising the increasingly popular way of making the consumers sit up and take notice. In Ambient Advertising greater emphasis is on tactics such as surprise, humor, creativity and consequently audience involvement
Participation by receiver reinforces the message. Ambient ads are highly contextual and intrusive, and appear everywhere in public places, from store floors, petrol stations, in toilets, on escalators on buildings, park benches, round about, Traffic Signals, telephones, fruit and even pressed into the sand on beaches.

Direct Marketing can help you find the best customers to target through data analytics, and develop the groundbreaking or non-traditional campaign, we able to connect with your target market and by tracking the result of each campaign, we are able to improve the next campaign.

Guerilla marketing involves unusual approaches such as intercept encounters in public places, street theater, publicity stunts, human billboards, projections street giveaways of products, PR stunts, any unconventional marketing intended to get maximum results from minimal resources. Examples included Street Teams will showing up outside a major concerts or transit location, distributing signs or noise makers to a crowd at an event, poster sniping and stenciling.

Some of the activities where MG can provide full support and designing of

- Promotional Marketing - Powerful sales driving activity rooted in brand relevance.
- Partnership Marketing
- Impact POS
- Trade Marketing
- Retail Media

Connecting with the consumers where it matters – to sell more in store.

- Innovative outdoors
- Blimps.
- Inflatable
- Moving Billboards

In exponentially increasing numbers, today’s consumers are online. MG - Digital creates a variety of interactive and online marketing programs, such as viral commercials,Interactive websites for Marketing campaigns, and other emerging media such as:

- MSN advertising
- Bluetooth advertising
- Search Marketing
- Email Marketing
- Mobile Marketing
- Online Promotion
- New Age Media

Research can be conducted to optimize advertisements for any medium:
radio, television, print (magazine, newspaper or direct mail), outdoor billboard (highway, bus, or train), or Internet. Different methods would be applied to gather the necessary data appropriately. First, there are two types of research, customized and syndicated. Customized research is conducted for a specific client to address that client’s needs.

Syndicated research is a single research study conducted by a research company with its results available, for sale, to multiple companies.